Rachael Ray heads to SXSW; announces book releases

(AP) Rachael Ray is multitasking.

The author and Emmy-winning chef is getting ready for next month's South by Southwest Festival in Austin, Texas, where she again will be hosting all-day music performances, with more than a dozen bands. One of those bands, The Cringe, is led by her husband, John Cusimano.

On Thursday, she also announced the first two releases on her Rachael Ray Books imprint with Atria Books. The books, both out this fall, are Heather Bertinetti's Fake and Bake and Associated Press food editor J.M. Hirsch's Beating the Lunch Box Blues. Atria is an imprint of Simon & Schuster.